Our Blog

We increase the conversion rates and drive revenue for the world’s largest brands, retailers, and travel companies.

Taggstar is delighted to announce its collaboration with Funky Pigeon

Taggstar is delighted to announce that it is collaborating with Funky Pigeon providing real-time social proof messaging highlighting to its customers which cards and gifts are popular, are trending and are selling fast - helping them to navigate the breadth of choices available to them and make confident and informed buying decisions.

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What suits you sir (or madam)? How to help your customers decide what to wear on the return to the office

What should your new autumn working wardrobe comprise? Given that we have been starved of the chance to dress up for so long are we likely to see a surge in smarter outfits and suits, or with the humanisation of the pandemic are we happier to accept a more comfortable working look in the office?

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Retail events we are going to this month - find out what they are and how you can get involved!

There is nothing like meeting face-to-face! With an amazing selection of retail industry events coming up this month we want to invite you to get involved in engaging discussions, share  challenges and solutions, and discover the power of social proof messaging for your business. 

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Why it’s time to take the stress out of buying the perfect present

Buying the perfect present is not an easy task – whether we know the recipient inside out or not. Social proof messaging helps buyers narrow down the overwhelming choice, buy with confidence and make more informed buying decisions.

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Have heels had their day? How social proof messaging can help you tread the path of the consumer’s new footwear demands

Footwear fashions have changed as consumers have embraced the casual look during lockdown. One challenge that lockdown highlighted was the reliance of the footwear market on the in-store experience.

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Taggstar is delighted to announce its collaboration with Revolution Beauty

Taggstar started working with Revolution Beauty in March 2021, initially on a proof of concept using A/B testing and has now entered into a 12 month partnership with Taggstar.

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How to make the most of 2021’s back-to-school opportunity using social proof

As pandemic restrictions ease there’s a renewed excitement around September’s back-to-school period that retail marketers should use social proof to embrace.

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What’s the Return on Investment using social proof messaging?

Find out how social proof messaging can give you at least 100% ROI

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Social Proof Messaging: What it is and how it helps everyone shop online with confidence

Why social proof works, how it improves the customer experience and how it increases conversion rates and revenue for retailers.

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Dispelling 6 myths about social proof implementation

As you begin to plan your 2021 peak marketing strategy you may be wondering how social proof can help. Here we dispel some of the key myths around social proof messaging.

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Why this year’s Father’s Day is a chance to truly spoil dads

As restrictions ease it’s likely that Father’s Day gifting could be higher than ever as families celebrate the end of social contact restrictions.

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Taggstar is delighted to announce its collaboration with Gym King

Taggstar is delighted to announce its collaboration with Gym King, a global clothing brand based in the UK, with over a million customers around the world founded by Jay Parker.

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Don’t take our word for it, hear what our customers say.

"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".

Jonathan Wall

eCommerce Director

“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.

Paul Hornby

eCommerce Director

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2.7% increase in conversion rate

Achieved with the addition of social proof messaging.

£14m in incremental revenue

Adding social proof messaging was the single biggest driver of incremental revenues.

400 messages per second

Number of messages shown to customers during Black Friday 2016.

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6.98% uplift in conversion

Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page

80 million messages sent

Taggstar sent over 80 million messages for Matalan over the course of the testing period

14 message types used

All fully customised to reflect Matalan's tone of voice and brand style

View our customers