Key KPIs delivered by Taggstar

  • 9.05%

    conversion rate uplift in 22 days

  • 1,353

    incremental orders

GetInspired-Mobile-2-521x1024

The Challenge

Getinspired.no already has a strong social media following but wanted to make further use of the power of its existing customers to drive conversion and online sales higher by sharing their behavior to influence new browsers who may be considering a purchase. With the recent addition of a limited menswear range Getinspired.no also wanted to help guide potential and existing customers through the shopping journey and expanded product ranges to ensure that they can buy with confidence.

GetInspired-Mobile-3-523x1024

The Solution

Getinspired.no was introduced to Taggstar through specialist commerce agency Avensia, with whom Taggstar has worked on other social proof implementations. A range of 11 message types were used, including Quantity Purchased – Don’t Miss Out, Added to Bag – In Demand and Audience Views – Popular. These were used across the retailer’s Product Details Pages (PDP) and Cart pages in the first phase of deployment.

“It was important for our first use of social proof messaging that we chose a leader in this space, in who we had confidence and could trust. Taggstar was that leader.”

Sindre Landevag, CEO

GetInspired-Desktop-1024x776
GetInspired-Mobile-4-526x1024

The Results

Getinspired.no saw a 9.05% conversion rate uplift in only 22 days which amounted to 1,353 incremental orders. This success has encouraged Getinspired.no to extend its use of social proof messaging further. Initially the focus will be on optimizing the existing messaging, as well as driving mobile conversion. However, the retailer, which is also investing in driving additional traffic to its site, intends to extend social proof messaging to its Product List Pages (PLP) and Category pages.

Sindre Landevag, CEO of Getinspired.no, said: “It was important for our first use of social proof messaging that we chose a leader in this space, in who we had confidence and could trust. Taggstar was that leader.”

GetInspired-Mobile-5-527x1024

The Results

Andreas Nordas, Ecommerce Manager of Getinspired.no, said: “Our implementation of social proof messaging not only delivered great results, with a 9.05% increase in conversion rates, but it did so quickly – in less than a month. The messaging has resonated well with our customer base and the messaging design also fits well with our branding.”

Peter Buckley, CRO at Taggstar, said: “Although we have experience in the Nordics market Getinspired.no represents our first Norwegian-headquartered client. We are pleased that we have been able to help drive impressive results for their business and illustrate the power of social proof messaging.”

Calculate the impact social proof
will have on your conversion rate and revenue
with our ROI calculator

Conversion Calculator