real time<\/em>, in terms of the offers provided and the overall customer experience.\u201d<\/p>\nWhile clearly personalization is a broad term, experts are looking at how customer-focused digital interactions, which deliver messaging such as content, offers and other interactions, enhance customer experience, digital commerce and improve profitability.<\/p>\n
We\u2019ve watched closely as personalized marketing has emerged and, through our work with early adopter eCommerce brands, have extended our social proof portfolio to include a new, personalized message category. \u00a0These are available from today.<\/p>\n
\u200d<\/p>\n
How it Works<\/strong><\/p>\nOur new Taggstar messages aggregate real-time product views, add-to-cart volumes and sales volumes since the individual shopper last visited a product page.<\/p>\n
For example, any website visitor returning to a product page will therefore see a social proof message that is personalized to their behavior, and the messages can be shown on the product details page and at the cart page. \u00a0Here\u2019s how they might look:<\/p>\n
– For purchases: \u201cSince your last visit 2 days ago, 22 others bought this.\u201d<\/p>\n
– For add-to-cart volumes: \u201cSince your last visit 1 day ago, 12 others added to their cart.\u201d<\/p>\n
– For audience volumes: \u201cSince your last visit 2 days ago, 33 others looked at this.\u201d<\/p>\n
\u200dThe messages are configured to display specifics about the visitor\u2019s engagement with the product (2 days ago you visited this item\u2026.), and to increase their product consideration using the behavior of other shoppers (22 others have bought this\u2026).<\/p>\n
\u200dThe powerful social proof combination is a clear way to tell shoppers that others are viewing that item, how quickly it\u2019s selling and how many have sold. It\u2019s another way to nudge shoppers towards the cart, and to increase online conversions and revenue.<\/p>\n
\u200dTaggstar is the only social proof message provider to offer personalized social proof. It\u2019s just one of the message types that are available as standard to all our customers. They\u2019re another way to drive conversion uplift by as much as 12%.<\/p>\n
Talk<\/a> to Taggstar today about adding social proof messaging to your eCommerce site.<\/p>\n","protected":false},"excerpt":{"rendered":"We’re first to launch new, personalised social proof messages, increasing the ways you can enhance your customer experience, digital commerce and improve profitability.<\/p>\n","protected":false},"author":17,"featured_media":756,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[16],"tags":[],"class_list":["post-755","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-proof"],"acf":[],"yoast_head":"\n
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