{"id":10562,"date":"2026-01-28T11:02:50","date_gmt":"2026-01-28T16:02:50","guid":{"rendered":"https:\/\/taggstar.com\/us\/?p=10562"},"modified":"2026-01-28T11:30:37","modified_gmt":"2026-01-28T16:30:37","slug":"how-cernucci-boosted-conversions-by-3-15-with-real-time-social-proof-messaging","status":"publish","type":"post","link":"https:\/\/taggstar.com\/us\/blog\/how-cernucci-boosted-conversions-by-3-15-with-real-time-social-proof-messaging\/","title":{"rendered":"How Cernucci Boosted Conversions by 3.15% with Real-Time Social Proof Messaging"},"content":{"rendered":"\n

In eCommerce, converting visitors into paying customers is paramount. For fashion and lifestyle<\/a> brands, success depends not only on how good your products look, but how confident shoppers feel when hitting the \u201cbuy\u201d button. <\/p>\n\n\n\n

That is the challenge Cernucci<\/a> set out to solve. Founded in 2018 by British-Brazilian designer Fred Buckley, the London-inspired jewelry and streetwear brand has built a loyal global following through bold design, influencer-led marketing, and a strong online identity. A digital-first business, Cernucci wanted to bring its community-driven, high-energy feel to its website, without losing its premium edge.<\/p>\n\n\n\n

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A smarter way to showcase popularity<\/h2>\n\n\n\n

Cernucci\u2019s team was looking for a smarter way to showcase product popularity and create a sense of buzz on the eCommerce site. In early 2025, they partnered with Taggstar to test how real-time social proof messaging<\/a><\/em>, such as \u201cIN DEMAND \u2013 Sold 27 times in the last 5 days\u201d, could boost conversions.<\/p>\n\n\n\n

As a growing brand, Taggstar\u2019s Social Proof Pro Plan<\/a> was a perfect match. The solution provides retailers and brands with a low risk and easy implementation of social proof. <\/p>\n\n\n\n

Cernucci ran a 70-day test across its UK and US websites, employing seven real-time message types throughout the customer journey. The effect was almost immediate: engagement grew, conversions lifted, and the test results reached statistical significance within a month.<\/p>\n\n\n\n

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The powerful results of social proof messaging <\/h2>\n\n\n\n