{"id":1244,"date":"2021-10-06T13:55:20","date_gmt":"2021-10-06T17:55:20","guid":{"rendered":"https:\/\/taggstarstg.wpengine.com\/us\/?post_type=customer&#038;p=1244"},"modified":"2026-03-18T13:51:26","modified_gmt":"2026-03-18T17:51:26","slug":"revolution-beauty-story","status":"publish","type":"customer","link":"https:\/\/taggstar.com\/us\/customer\/revolution-beauty-story\/","title":{"rendered":"Revolution Beauty accelerates customer engagement with an increased online conversion rate uplift of 3.59% using Taggstar\u2019s social proof messaging"},"content":{"rendered":"\n<p>Revolution Beauty, the fast to market, trend-led beauty retailer, initially launched as an online business, with the aim of making quality makeup accessible to all. Today it is sold in more than 11,000 stores including Superdrug and Boots in the UK and Ulta Beauty and Target in the US, as well as through its website and via online fashion retailers such as ASOS and Boohoo. Founded by Adam Minto and Tom Allsworth in 2013 the business listed on AIM in July 2021.<br><br>Revolution Beauty\u2019s fast-fashion approach to beauty sees it launch products weekly, with a highly engaged influencer and customer base involved in spreading the word. But Sally Minto, Digital Director, Revolution Beauty shared, \u201c We wanted to better surface trending items and make the most of the company\u2019s highly engaged customer feedback with the use of social proof messaging\u201d. After a successful 39 day evaluation period with Taggstar, Revolution Beauty has now entered a 12-month partnership with the social proof leader.<\/p>\n","protected":false},"featured_media":6056,"template":"","class_list":["post-1244","customer","type-customer","status-publish","has-post-thumbnail","hentry","category_customer-beauty"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.3 (Yoast SEO v27.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Customer Story: Revolution Beauty | Taggstar<\/title>\n<meta name=\"description\" content=\"Revolution Beauty accelerates customer engagement with an increased online conversion rate uplift of 3.59% using Taggstar\u2019s social proof messaging\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/taggstar.com\/us\/customer\/revolution-beauty-story\/\" \/>\n<meta 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