Boost sales by giving your customers the confidence to buy beauty products online
We increase conversion rates and revenue for leading beauty retailers by responsibly using real-time social proof messaging to deliver a more engaging and informative digital experience for their customers.
Re-create the beauty counter experience online and give your customers the confidence to buy and try new products
20-30%
Online Uplift
Historically 85% of beauty purchases were made in-store. Today an engaging digital experience helps customers to be confident shopping online.
80%
Discovery Phase – Time Spent
Beauty shoppers’ time spent in the discovery phase of the buying journey vs. 69% for fashion and 65% for technology shoppers.
87%
Customer Reviews
Shoppers - especially younger people consider customer reviews very important when making beauty purchases.
Deliver an excellent digital customer experience
With the surge in online beauty sales and many new customers purchasing for the first time, it is essential that all your customers have an enjoyable, engaging and informative digital experience. Our real-time social proof messages help your customers navigate your online channels and find the products that they are looking for. Beauty shoppers especially like to know what other people are purchasing. That knowledge reassures and helps them make confident buying decisions.
Read more
Authority messaging
#1 Bestseller in lipsticks today
Trending messaging
Popular! 98 Sold in the last 48 hrs
80% of time spent in the discovery phase
Beauty shoppers spend more of their time in the discovery phase of the shopping journey compared with 69% for fashion and 65% for technology shoppers.
Continue to find out more
Engage and convert during the
all-important discovery phase
Beauty shoppers spend more time in the discovery phase of the buying journey than shoppers in any other retail category. When they can’t physically try the products the opinions of others become even more important. Help your customers find and discover the right product(s) with aggregated review data which gives them the confidence to make informed buying decisions. Show them what is popular and trending for added reassurance.
Review message
Proven to last! 95% of people say it does not chip for 5 days
Trending messaging
Going fast! Last purchased 20 seconds ago
Popularity messaging
All eyes on this! 56 people are looking at this right now
Customer reviews are super-important for beauty shoppers especially younger consumers.
87% think customer reviews are important
Continue to find out more
Give customers the confidence to try and buy with aggregated review messaging
Beauty customers highly value customer reviews and it's even more important when there is no beauty advisor or chance to try before buying. By aggregating customer reviews, real-time social proof messaging can give shoppers the confidence to try and buy new products. Positive reviews can also encourage then to trade up in size, or make them aware of other products that are typically bought together.
Review messaging
Top marks! 99% of people rate this 5 stars for blendability
Personalisation messaging
Purchased 42 times since your last visit 2 hrs ago
Upsell and Cross-sell messaging
Need some help? 83% of customers also bought brushes with this.
Don’t take our word for it, hear what our customers say.
Interested in social proof?
Leave us a contact and one our social proof experts will be in touch