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Sustainable fashion and the circular economy are becoming increasingly important topics for consumers as they hunt for their latest outfits. It’s no longer just about the look, but more about the sustainable credentials of the fashion they buy.
read postCrew Clothing has gone live with social proof messaging from Taggstar as it seeks to improve customer experience and boost conversion online by inspiring customers to buy.
read postWhether it’s a charm bracelet that starts a collection of charms or the most exquisite diamond ring that dresses a bare finger, jewellery offers a very personal gift option that, if you make the right choice, will go down a storm with the recipient.
read postAs consumer demand begins to build as awareness of the need to be more environmentally friendly grows, fashion retailers are responding in their droves to throw off the throwaway fashion label and adopt a more sustainable one instead.
read postFinding the perfect gift for someone is tough at the best of times but how about when the recipient is the very person upon whom many of us rely most? How on earth do you find a gift that says thank you for being mum?
read postAfter two years of lockdowns it’s no surprise that activewear has gone a little crazy for 2022 as we all limber up to get beach body ready for the summer. Whether we are heading back to the gym or our favourite sports pastimes after a break or for the first time we want to look and feel good while we are busy putting our bodies to the test.
read postThis year, the virility of the Omicron variant could mean that many lovestruck couples still choose to celebrate at home, making the need to impress the other half even more urgent. It’s not just about human loved ones - Millennials and Gen Z in particular spoil their pets on Valentine’s Day!
read postTaggstar is delighted to announce its social proof messaging partnership with leading and award winning, Norwegian online sports clothing and leisure retailer Getinspired.no.
read postTaggstar is delighted to announce its partnership with Swedish fashion and interior retailer Indiska, a 120-year-old lifestyle brand offering fashion, interior and accessories in Scandinavian design with influences from across the world.
read postWhat should your new autumn working wardrobe comprise? Given that we have been starved of the chance to dress up for so long are we likely to see a surge in smarter outfits and suits, or with the humanisation of the pandemic are we happier to accept a more comfortable working look in the office?
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"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".
Jonathan Wall
eCommerce Director
“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.
Paul Hornby
eCommerce Director
Achieved with the addition of social proof messaging.
Adding social proof messaging was the single biggest driver of incremental revenues.
Number of messages shown to customers during Black Friday 2016.
Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page
Taggstar sent over 80 million messages for Matalan over the course of the testing period
All fully customised to reflect Matalan's tone of voice and brand style
