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AO awards Taggstar a 12-month social proof messaging contract after trial delivers a compelling online conversion rate uplift

Electricals retailer AO has committed to a 12-month contract with Taggstar to deliver social proof messaging after an initial trial delivered a compelling conversion rate uplift in only six weeks. Taggstar tested 11 message types across AO’s full-funnel to help provide its customers with better information and service. It will now work closely with Taggstar […]

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Crew Clothing goes live with social proof to inspire customers to buy

Crew Clothing has gone live with social proof messaging from Taggstar as it seeks to improve customer experience and boost conversion online by inspiring customers to buy.

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Taggstar is delighted to announce its partnership with leading Norwegian online sports retailer Getinspired.no for social proof messaging

Taggstar is delighted to announce its social proof messaging partnership with leading and award winning, Norwegian online sports clothing and leisure retailer Getinspired.no.

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Taggstar is delighted to announce its partnership with Swedish fashion retailer Indiska

Taggstar is delighted to announce its partnership with Swedish fashion and interior retailer Indiska, a 120-year-old lifestyle brand offering fashion, interior and accessories in Scandinavian design with influences from across the world.

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Taggstar is delighted to announce its collaboration with Funky Pigeon

Taggstar is delighted to announce that it is collaborating with Funky Pigeon providing real-time social proof messaging highlighting to its customers which cards and gifts are popular, are trending and are selling fast - helping them to navigate the breadth of choices available to them and make confident and informed buying decisions.

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Taggstar is delighted to announce its collaboration with Gym King

Taggstar is delighted to announce its collaboration with Gym King, a global clothing brand based in the UK, with over a million customers around the world founded by Jay Parker.

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Taggstar announces new partnership with online merchandising specialist Advanced Commerce

Taggstar has announced a new partnership with online merchandising specialist Advanced Commerce which will enable retailers to benefit from the integration of both companies’ platforms.

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Social Proof And Responsible Retailing: Helping Online Shoppers Make Informed Buying Decisions

Taggstar pioneered social proof messaging in 2013 and we are passionate about the transparency and integrity of what we do. The retailers we work with trust us to deliver real-time, factually correct, error-free messages to their customers.

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Social Proof Messaging: One Retailer’s Story

On 2 July 2020, Taggstar hosted a webinar with our technology partner Movable Ink. A highlight was hearing from our mutual award-winning customer The Very Group about how it continuously experiments and rigorously tests new technologies in its own UX Lab to help it deliver an ever-better experience for its customers.  The Very Group was […]

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Taggstar Appoints Alison Wiltshire to be New Global Marketing Director

Taggstar is delighted to announce the appointment of Alison Wiltshire as Global Marketing Director. Alison will be responsible for heading up Taggstar’s expansion across the UK, Europe and the USA.

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Don’t take our word for it, hear what our customers say.

"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".

Jonathan Wall

eCommerce Director

“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.

Paul Hornby

eCommerce Director

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2.7% increase in conversion rate

Achieved with the addition of social proof messaging.

£14m in incremental revenue

Adding social proof messaging was the single biggest driver of incremental revenues.

400 messages per second

Number of messages shown to customers during Black Friday 2016.

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6.98% uplift in conversion

Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page

80 million messages sent

Taggstar sent over 80 million messages for Matalan over the course of the testing period

14 message types used

All fully customised to reflect Matalan's tone of voice and brand style

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