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Category: eCommerce

Posts related to eCommerce

New social proof innovation supports Matalan online growth

We love a social proof innovation. Here's how Matalan scored 'extra juice' by optimising their messages.

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Home run: how social proof can deliver online homeware sales

Today's consumers are more comfortable with buying homewares online - but making a pricey mistake is a worry for some. Social proof can support more confident shoppers.

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Increase Conversion Uplift & Revenue through the Home Improvement Peak

Many consumers will be using the Xmas & New Year's holiday to take on DIY, triggering a retail opportunity. Here's how social proof can grow online these DIY and trades sales.

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Taggstar's Social Proof Performance Over Black Friday 2019

The results are in! Read how Taggstar performed over the Black Friday 2019 weekend. HINT: It was good...

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5 Ways That Your Retail Site can Reduce Back to School Shopping Pain, and Increase Retail Conversions

Back to School is now the UK’s third largest annual shopping event, and second only to Black Friday in the USA. Read how social proof messaging can increase retail conversions during this important peak.

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5 Ways to Reduce Back to School Shopper Pain & Increase Conversions

Back to School is now the UK’s third largest annual shopping event, and second only to Black Friday in the USA. Read how social proof messaging can increase retail conversions during this important peak.

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5 Ways That Social Proof Messaging Can Sell Home Electronics

As we head into summer, retailers are now planning their Black Friday and Xmas 2019 campaigns. But this retail peak isn’t the only show in town when it comes to a major sales opportunity for home electronics.

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Part 2 / 2:  4 Other Ways to use Influencers to Sell Beauty

Part 2 of our blog into the ways that beauty brands can use social proof to sell.

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Part 1 / 2:  4 Other Ways to use Influencers to Sell Beauty

How retailers can bring the in-store beauty assistant online using social proof.

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Which Travel Tech Should You Have in Place by January 2019?

Maximise conversions and sales as millions of customers will jump online to book their annual holiday.

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Don’t take our word for it, hear what our customers say.

"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".

Jonathan Wall

eCommerce Director

“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.

Paul Hornby

eCommerce Director

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2.7% increase in conversion rate

Achieved with the addition of social proof messaging.

£14m in incremental revenue

Adding social proof messaging was the single biggest driver of incremental revenues.

400 messages per second

Number of messages shown to customers during Black Friday 2016.

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6.98% uplift in conversion

Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page

80 million messages sent

Taggstar sent over 80 million messages for Matalan over the course of the testing period

14 message types used

All fully customised to reflect Matalan's tone of voice and brand style

View our customers