Author:

Kate Cleevely

Let's use social proof to help wellness and fitness retailers to spread FOFI (that’s the fun of fitting in!)

Wellbeing and fitness products are helping all of our physical and mental health at this time. We're here to support your shoppers to make the right buying decisions.

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Easter – the new Black Friday? Maximising sales of garden and outdoor goods with social proof

With consumers planning their Easter garden projects now, find out how Taggstar can help you increase your conversion rate and sales.

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Home run: how social proof can deliver online home goods sales

Consumers have become more comfortable buying bigger, bulky homewares online - but some worry about making a pricey mistake. Social proof can help.

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3 Common Retail Mistakes to Avoid During Holiday Season 2019

Black Friday, Cyber Monday and other peak season retail events are snapping at our heels. As retailers get ready for launch, we explore 3 consumer pain points that retailers can fix with social proof.

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5 Ways That Social Proof Messaging Can Sell Home Electronics

As we head into summer, retailers are now planning their Black Friday and Xmas 2019 campaigns. But this retail peak isn’t the only show in town when it comes to a major sales opportunity for home electronics.

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Taggstar, Very & PosterScope Shortlisted for Retail Systems Awards 2019

We're Retail Systems 2019 Awards finalists.

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Mention Me Partnership Pairs Social Proof & Customer Advocacy

Taggstar messages now appear on Mention Me vouchers through our new partnership.

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Forbes Covers Taggstar's US Social Proof Launch at NRF 2019

Taggstar launched our social proof messaging into the Americas at NRF 2019.

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Hotter Shoes' Revenue Grows by 5% Using Taggstar

Hotter has seen online revenue grow by 5% by using Taggstar to improve its online customer experience. We're now used across its UK, US, EU and German web stores.

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Social Proof: The Psychology Behind The Science (And 4 Reasons You Should Use it in eCommerce Marketing)

Empty shop. Busy shop. Which do you think is more popular? Read about what makes social proof influence sales, and how eCommerce sites can use it to improve their conversion rate.

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Don’t take our word for it, hear what our customers say.

"Our tests are conclusive: customers who see Taggstar’s messages are more likely to checkout and spend more. Taggstar has been the single biggest driver of incremental revenues".

Jonathan Wall

eCommerce Director

“Considering all of the tests we’ve run with Taggstar have been a big success, it means that we’ll always try and take that dynamic and apply it elsewhere”.

Paul Hornby

eCommerce Director

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2.7% increase in conversion rate

Achieved with the addition of social proof messaging.

£14m in incremental revenue

Adding social proof messaging was the single biggest driver of incremental revenues.

400 messages per second

Number of messages shown to customers during Black Friday 2016.

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6.98% uplift in conversion

Taggstar delivered a futher 6.98% uplift when social proof messaging was added to Product List Page

80 million messages sent

Taggstar sent over 80 million messages for Matalan over the course of the testing period

14 message types used

All fully customised to reflect Matalan's tone of voice and brand style

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